Think about the exhausting number of techniques available to us to remove unwanted body hair; waxing, threading, laser hair removal, shaving, depilatory creams and of course sugaring– when exactly did we decide that body hair was unacceptable?
Most ancient Egyptian women chose to remove all of their body hair, including the hair on their heads! It is believed they removed all of their hair as a response to lice, fleas and other parasites, and to prevent body odour, which was prevalent in their hot climates. They did this with tweezers made from seashells, pumice stones or early beeswax and sugar based waxes. Ancient Egyptians, early Middle Eastern and Asian cultures also saw the introduction of threading during this time, besides sugaring another procedure which has only recently taken off in the western world!
During the Roman Empire, body hair removal was considered to be a sign of class. Wealthy men and women used razors made from flint, tweezers, creams and stones to remove any excess hair, as those with any excess hair were regarded as lower class. Pubic hair was deemed uncivilised in this era, which is why many famous statues and paintings of Grecian women are depicted hairless.
During the Middle Ages hair removal was very popular when it came to the face, but not so much for the body. The style during this era, particularly driven by Queen Elizabeth 1, was to have all facial hair removed– including the eyebrows! It was deemed fashionable to have a large forehead, so women would remove their eyebrows and hair on their foreheads. They would do this by scraping metal strigil over walnut oiled skin, or bandages soaked in ammonia and vinegar.
In the 1700’s the first straight razor was introduced. A French barber, Jean Jacques Perret, created the straight razor for men which some women also used.
The 1800’s saw Dr Gouraud create the first depilatory cream named Poudre Subtile. Soon after this cream was released the modern day razor was born which created a hair removal revolution. Men all over the world began using this razor however it wouldn’t be marketed to women for another 3 decades.
The early 1900’s saw Gillette create the first razor specifically designed for women, the Milady Decolletee. Depilatory cream advertising also hit the masses; an ad for Bazin Depilatory Powder began circulating which promised to remove ‘humiliating growth of the hair on the face, neck and arms.’ A decade later, Harper’s Bazaar ran an ad featuring a woman with her arms raised and her armpits bare, the first ad of its kind. This ad painted underarm hair as unfeminine, unhygienic and completely unfashionable which saw the adoption of razor blades by more women and a major push in female body hair removal.
World War 1 also saw a partnership form between Gillette and the Armed forces, each soldiers standard issue gear included a Gillette razor which has helped forever solidify Gillette as the leading male razor brand.
Remington released the first electric women’s razor in 1940 after the success of the male version. The 40’s also saw Nair introduce their first depilatory cream which is still used today! Due to a wartime shortage of nylon, more products and techniques for hair removal hit the market as women were forced to go bare legged more often.
During the 1950’s, hair removal became more publically accepted. Since many depilatory creams were still irritating to the skin, women relied on razors to shave their legs and underarms and tweezers to groom and shape their eyebrows.
The 1960’s saw the introduction of wax strips which quickly became the method of choice for removing unwanted hair under the arms and on the legs. The first laser hair removal method was introduced in the sixties but was quickly abandoned due to its skin damaging tendencies.
Although electrolysis had been around for nearly a century, it became more reliable and safe in the 1970’s with the development of the equipment. This era also saw the resurgence of removing hair from the bikini area, as the swimsuit fad of the 60’s grew in popularity.
1980’s til now
Most of us rely on some form of hair removal in their everyday beauty routines whether it is shaving, waxing, tweezing, depilatory creams or laser hair removal. Unfortunately, these types of hair removal often come with unwanted side effects: rashes, ingrown hair, burns, you name it, we have seen it. But there is hope! We at Sugaring London have re-introduced the ancient art of hair removal: SUGARING and are taking it from underground to mainstream. At Sugaring London we're proud to say to its demand is at an all-time high and are continuing to rise. Both men and women go "back to basic" and want to know what they put in and on their body.. as the slogan goes" " if you can't eat it, don't put it on your body". Our sugar paste is 100% natural and you CAN eat it and leaves your skin hairless and your skin exfoliated with that perfect glow. Sugaring is the kindest form of hair removal: you can't get burned, it only takes off the dead skin cells and gives you that beautiful, health glow. So what are you waiting for? Join the modern day hair removal evolution! Start SUGARING.
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The last thing any bride wants to worry about is stressed out skin. Here is our honest thought on skin health.
Skin health in hair removal.
Hair removal is most optimally achieved when there are no obstructions inhibiting the product’s connection with the hair. What this means is that exfoliated and moisturized skin allow sugar directly connect with the hair leading to effective hair removal. When the skin is congested, dry or un-exfoliated, sugar has to get through all of that before it can effectively grasp and remove your hair! We here at Sugaring London prefer you do your Full Circle of Skin Conditioning (ask your therapist for further information) between hair removal treatments. Skin health is necessary for optimal results!
Hair Removal and your Honeymoon
The sooner you start sugaring the less worried you need to be for hair regrowth during your Honeymoon.
Even after just one sugaring session, you will notice the regrowth to be far less and the texture of the hair to be finer. If you sugar on a 3-5 week schedule, you will remove the hair in its "anagen"/active/ early growth stage- this is what you want! Doing this will disconnect the hair from its "food supply" and eventually will lead to reduced hair growth.
Skincare is one of the most important factors in preparing yourself for the big day! We can’t emphasize enough the importance of exfoliated, hydrated and clean skin when it comes to getting the most out of your organic spray tan.
Details matter when planning your wedding. Everything from flowers and cake to venue and seating arrangements needs to be addressed. In the hustle and bustle of it all, don’t forget the part that will be in every picture for eternity: YOU!
At Sugaring London we sugar the "traditional way". This means no sticks or strips are used- even on large parts of the body such as the back, chest or legs. We believe in sugaring "the traditional way". If you decide to try out sugaring make sure you ask your salon or therapist to make sure to sugar"the traditional way".
The advanced sugaring technique removes the hair in its natural direction of growth, thus greatly reducing or even eliminating the possibility of ingrown hairs from developing. Again, this is primarily because the hair is extracted in the natural direction of growth, and the sugar paste is deeply penetrating into the follicles.
Advanced Sugaring -what does it mean and how do you do it?
Professional sugaring treatments are for refining, reducing and eliminating hair growth. There is no sticky residue, even before post-treatment steps. Your sugarista performs the hair removal treatment by massaging a soft, lukewarm velvety sugar paste on to the skin using one hand. This type of application allows the sugar paste to coat all of the hair while it also seeps down into the follicles and coats the hair on the inside of the follicles. The hair is then eased out of the skin with a quick “flicking” action. Lubricating the hair with a sugar paste helps the hair ease out of the skin (follicle) and eliminates relatively all discomfort.
The summer season has arrived and we, at Sugaring London, are all extremely busy to get you beach ready.
Sugaring is not just THE best form of hair removal, as sugaring also leads to hair reduction after just one sugaring session, sugaring also exfoliates the skin, taking off only the dead skin cells and leaving behind super soft glowing skin. Your sugaring therapist will always give you after care advise and we have organic & natural products available for homecare.
We bring sugaring back to London and beyond. Trained , Qualified and Insured we will tell you about the do's, the don'ts and the benefits of sugaring. Oh, and did we mention our fabulous organic tan for both men and women? After extensive research and travelling the world to find you the best organic and natural tan on the market we are proud to introduce our California Girl and Cabana Boy tan. You have to see it to believe it.